Did the MAC Charter lie to us?

by Jarred Cinman. Did the MAC Charter lie to us? Have we, as an industry, been sent off on a wild-goose chase? Even those of us who’ve actually caught the geese find ourselves empty-handed.

Letter from NY: To sell or not to sell?

by Matthew Bull (@StixBull) Last week, we were made an outrageous offer to sell our agency. We are having to think long and hard about this because it will have a massive effect on our futures — the people of The Bull WH, our clients and the industry at large. So I have done a parallel forecast: what happens if we sell, and what happens if we don’t sell.

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