by Jarred Cinman. Did the MAC Charter lie to us? Have we, as an industry, been sent off on a wild-goose chase? Even those of us who’ve actually caught the geese find ourselves empty-handed.
Tag archives: MAC Sector BBBEE Code
The heart of BEE is our own minds
by Jarred Cinman. This piece on black economic empowerment (BEE) is for those who desire transformation but for whom it keeps feeling just out of reach.
Transforming adland — straddling the line between utopia & reality
by Lynn Madeley. The transformation conversation in marketing and comms in South Africa has had much less engagement from us white ad execs. Why?
BEE myths & facts in adland
by Jarred Cinman. Following on from my introduction to black economic empowerment, here’s a collection of BEE myths and facts.
An introduction to BEE in the advertising industry
by Jarred Cinman. Before talking about what the MAC Charter says and approaches to meeting this, let’s talk about why it’s important to do so.
Unlock the MAC Sector BBBEE Code with skills dev
by Andrew Allison. Agencies would be well-advised to make use of the 10 new skills development bonus points in the MAC Sector BBBEE Code updates.