Lurking about at the Loeries

For a Loeries virgin, the annual weekend of awards and debauchery was something of an eye-opener. The work was inspiring. The dress code was suitably kooky. And the awards ceremonies were big. Certainly bigger than expected. With uber-graphics, pounding audio and a massive, people-dwarfing stage.

The response from the attendees was less so.

COPE says vote for hope

Political party Cope has signed up over 5000m2 of large scale nationwide branding which aims to heighten the party’s profile and spur voters to the polls. The numerous large scale outdoor sites can be seen throughout Gauteng, Cape Town and Durban. Network BBDO conceptualised the creative work. Nice to see something other that those boring election posters on lamp posts…

ANC launches TV election campaign

Together with advertising agency Ogilvy Johannesburg, the ANC has produced four commercials (the first of which you can view on MarkLives!com) that talk to the positive changes ordinary South Africans have experienced since 1994, while acknowledging “there is much more to be done”. Archive material of Nelson Mandela features in the first segment of the …

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