by Craig Page-Lee (@cpl_ignite) We know outdoor media on the rest of the continent is highly effective when packaged in the right combinations for the hundreds of millions of African consumers. Unfortunately, there are instances where unsuspecting advertisers are seriously overcharged for OOH media.
Tag archives: billboards
COPE says vote for hope
Political party Cope has signed up over 5000m2 of large scale nationwide branding which aims to heighten the party’s profile and spur voters to the polls. The numerous large scale outdoor sites can be seen throughout Gauteng, Cape Town and Durban. Network BBDO conceptualised the creative work. Nice to see something other that those boring election posters on lamp posts…