The Daily Maverick is turning into a mighty good read. The website, launched by Branko Brkic from Maverick and Empire magazines fame, is fast becoming one of the must read sites in South Africa through its insightful, mostly intelligent and opinionated content.
Category archives: Media
This case is cold. Very cold.
Future Publishing has launched case. (the full stop is part of the title folks). <- this is ours It's tagged 'the business of creativity.'<- also ours Mike Schalit seems to be the face of the business of creativity with which I can find no fault. <- yup
No more Amatomu (for now)
Stories we are following today: My Branded Life [mandylives.com] King James‘ Alex van Tonder talks about so called “social media gurus”, women in advertising, those incoherent 5fm ads and the dodgy boys club. Germany to GM, re: Opel: SCREW YOU! [thedailymaverick.co.za] Economy minister Rainer Bruederle told GM CEO Fritz Henderson that “General Motors should basically …
SABC will be just fine – Loerie Awards
How does the woes at the SABC impact on its sponsorship of the Loerie Awards this year? MarkLives asked Andrew Human, managing director, The Loerie Awards:
The History Channel issues cease and desist to bloggers
MarkLives received a cease and desist letter from AETN, parent company of The History Channel, demanding we remove advertising material for The History Channel from this site. For the record, the campaign in question was submitted by Multichoice agency Ogilvy Johannesburg, along with the information in the copy still below to MarkLives.com who published it in good faith.
As budgets dry up online looks up
Despite the global financial slowdown – as nice a way of saying ‘global recession’ as anybody and CNN has been able to come up with – at least one marketing medium will expand its share of the revenue pie, even as others prepare to face cutbacks and closures.
After online ad revenue grew 24% in 2006, 27% in 2007 and 32% in 2008, World Wide Worx researcher Arthur Goldstuck predicts it will grow 32% in 2009. This will see revenue jump from R319 million in 2008 to R419 million this year.
The big 10and5 logo debate
Our friends over at 10and5.com managed to spark a lively online debate, pulling 68 comments in less than 24 hours, on the design for their new logo – before closing (sorry toning down) the discussion. We are green with envy (not necessarily about the logo though – we think ours is fab).
At FIFA they pick the media they will deal with (rather conveniently)
The 2010 FIFA World Cup is fast approaching and media interest in the event is growing in South Africa and globally. To facilitate communication between journalists and FIFA it has created an online Media Channel. “The FIFA Media Channel is a media-only password protected service with specific content tailored to support journalists, photographers and other media professionals,” reads the website.
MyNews24 shows how media can use Twitter
MyNews24 has jumped from the 5th spot on Mark’s Twitter News Ranking Index to 1st. In a month. The road to success seems to be very much in line with a recent column MarkLives published on how news organisations can effectively use Twitter.
As economy slumps, Gourmet wants you to cook again
The New York Times yesterday placed a fascinating article on gourmet food magazines that have started to shift its focus towards ‘cheap home eating.’