by Herman Manson (@marklives) Claire Cobbledick is no longer MD of The Jupiter Drawing Room Cape Town, having left the agency at the end of November 2013 after after having served out a three-month notice period. Kevan Aspoas is now serving in a dual role of MD and CEO for the foreseeable future.
Category archives: Adland
Caxton buys Habari Media
Media group Caxton has acquired a 100% stake in online sales house Habari Media. Habari Media is a sales partner for Facebook in sub Saharan Africa. Its sales portfolio also includes BBC.com, LinkedIn, MTV and Vodacom.
The Ad Contrarian: How status anxiety sinks adland
by Bob Hoffman (@adcontrarian) One of the great afflictions suffered by people in the advertising industry is status anxiety — worrying about what people think of you.
The Switch: The power of the inner circle
by Alistair Mokoena (@AlistairMokoena) We’ve all received an email from a client on a Monday morning telling us about advertising insights they picked up at a braai with friends or at a family dinner. That email usually ends with: “Why don’t we make ads like that?”
Publicis buys digital agency Synergize, integrates it with Saatchi & Saatchi
by Herman Manson (@marklives) Publicis is buying out digital agency Synergize and launching a new unit within Saatchi & Saatchi South Africa, called Saatchi & Saatchi Synergize. AtPlay, the digital division of Saatchi & Saatchi, will be integrated into the new agency.
Mike Abel: The Big Idea is simply no longer BIG enough
by Mike Abel. Our traditional view of the Big Idea itself can no longer be the standalone silver bullet to communication success.
MojoMotherRussia denies “dubious tender” allegation
by Herman Manson (@marklives) MojoMotherRussia MD Thando Dingaan says his agency followed normal tender processes and did nothing wrong after allegations in Business Day of 17 November 2013 named one of the agencies that merged to form MojoMotherRussia as having received a “dubious advertising tender awarded by Africa’s largest pension fund, the Government Employees Pension Fund”.
Red & Yellow set for revamp, expansion
by Herman Manson (@marklives) Cape Town ad school Red & Yellow has set in place a firm foundation for growth and renewal in the new year, when a brand refresh — the first in a number of changes for the school — will be revealed.
The Ad Contrarian: Adland — salespeople or sociologists?
by Bob Hoffman (@adcontrarian) Somewhere along the line, the ad industry decided that advertising should be about consumers, not products. This unnoticed and unremarked-upon mutation has had a profound impact on the nature and effectiveness of what we do.
Bookmarks 2013 Winners List
Bookmarks 2013 Winners List