by Herman Manson (@marklives) We interview Bongani Gosa, the creative director of Breeze Website Designers (BWD), a small Joburg-based creative digital agency he founded eight years ago. Clients include Nedbank, ReefLords Property Development, T-Systems, KRB Law Services and Munaca Holdings — not bad for a shop employing 10 people.
Category archives: Adland
Chris Gotz to leave Ogilvy SA, Tseliso Rangaka promoted
by MarkLives (@marklives) Ogilvy & Mather South Africa has announced that co-chief creative officer, Chris Gotz, is leaving the agency to take up a senior position with O&M North America in September 2015.
EXCLUSIVE: Publicis Machine lands PSG
by Herman Manson (@marklives) The merger between Publicis and Machine is paying dividends for the new combined agency. Shortly after winning the BTL communications account for the Barclays Africa Corporate and Investment Banking business it has announced that it has been appointed as the new agency for PSG.
Vodacom loss 40% of Ireland/Davenport’s revenue
by Herman Manson (@marklives) The Vodacom loss accounts for about 40% of Ireland/Davenport’s revenue, MD Sue Napier confirms, and will result in the agency contracting in size.
Vodacom leaves Ireland/Davenport for Ogilvy
by MarkLives (@marklives) Vodacom will be consolidating its advertising and communication portfolios into one agency group, moving its above-the-line account from Ireland/Davenport to join its digital and retail portfolios at Ogilvy & Mather South Africa.
Creation: Build your creative reputation online
by Artwell Nwaila (@artwelln) In the past, being well-known was 70% knowing the right people and 20% flirting and 10% luck. Today, we have social media on our side, so let’s Iook at five steps to boost your creative reputation on the interwebs.
The Switch: Fortune favours the prepared
by Alistair Mokoena (@AlistairMokoena) There’s nothing better than trust from clients. When they trust your opinion and judgment, they let you decide what great creative looks like. They let you do brave work, and they follow your lead when it comes to proactive work.
Beyond Borders: The agency of the future — Advertising Week Europe 2015
by Craig Page-Lee (@cpl_ignite) What will the ad agency of the future look like, and will we see the emergence of the “full-service agency” again — or not? These were key discussion points at the recent Advertising Week Europe 2015 festival.
Media Redefined: Old is definitely the new new
by Martin MacGregor (@MartMacG) In the media-planning world, that old media, TV, has been dead for so long, rigor mortis should have set in. But has it? Yes and no.
Prima Arc rebrands as Arc South Africa
by MarkLives (@marklives) Prima Arc has officially changed its name to Arc — embracing the Arc Worldwide brand. Arc South Africa has also restructured its management team.