by Sabrina Forbes. “The Walkers [were] just pioneers, way ahead of their times,” says Karabelo Nkoe, Johnnie Walker South Africa senior brand manager.
by Marguerite Coetzee. The value of a brand is found in cultural meaning. And semiotics is the key that unlocks this.
by Mark Tungate. Two new venues in Paris and Milan combine branding with luxuriating.
Newmark’s new focus on Africa, Loads of Living launches concept store and Johnnie brings back Green Label — Cheryl Hunter’s weekly pick!
by Oresti Patricios. I have to admit to having mixed feelings about this ad… but I still have to give it credit for sheer production value.
Fourteen years after its launch King James has emerged as South Africa’s most acclaimed independent ad agency. Growing organically, the agency has finally reached a tipping point to boost confidence, influence and revenues, even as it steers the challenges of offering a fully integrated, digitally adept service.
King James, one of the country’s most respected ad agencies, is full of good news. The Cape-Town-based agency, named after its founders Alistair King and James Barty, has been winning business and accolades and has just moved into the stately building it bought, the historic Roodebloem Manor, in Woodstock, Cape Town.