Market Research Wrap: Understanding today’s youth market

by MarkLives. Joe Public Shift’s “Generation Fluid”, Euromonitor’s “Consumer Health in SA” and HBR’s “The Event Marketing Evolution”.

Shelf Life: University of Johannesburg rebrands

Louise Marsland (@Louise_Marsland)’s weekly pick of recent product, packaging and design launches: University of Johannesburg rebrands; a sporty new launch for Bos; Shift’s hard work on Lovers Plus; and creative new offices for 99c.

Shelf Life: From designer coffee cups to porn stars

Louise Marsland (@Louise_Marsland)’s weekly pick of recent product, packaging and design launches: a designer paper activation from Shift Joe Public; a stunning pop-up promotion from Machine; Lego gets down on a porn star that plays with its brand name; and media brand GQ launches another brand engagement site.

Shelf Life: Shift Joe Public takes to the seas

Louise Marsland (@Louise_Marsland)’s pick of new product, packaging and design launches this week: Shift Joe Public makes waves in uncharted territory for SAMSA; Kor launches in SA with filtered water on the go; the new logo of IAB South Africa — formerly the DMMA; Milpark Garden Court upgrades; and how to have a happy ending on Valentine’s Day, even if you’re single!

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