by Johanna McDowell. IPG consists of many agencies in different disciplines but this presentation was about the group layers that support the various agencies.
by Herman Manson. The move comes at the request of IPG, says Brett Morris, FCB Africa GCEO.
by MarkLives. IPG has partnered with Identity Partners on an investment, with McCann Johannesburg taking the black ownership to 51%.
Interpublic Group (IPG) has announced the merger of agencies Mullen and Lowe and Partners to form a global agency network called the Mullen Lowe Group.
by Johanna McDowell (@jomcdowell) NEW YORK CITY: Well, by now, the consultants are all becoming slightly weary — after three days of non-stop agency visits and 15 hours of working including late-evening presentations. But we were all up and ready once again early on Thursday morning, 10 October 2013, for another full day of AdForum Worldwide Summit.
by Matthew Bull (@StixBull) “Stumbling around like drunks”. These were the words Lord Dan Weiden used last week at the AdAge small agency conference whilst describing today’s advertising holding companies. Little did we know that less than 48 hours later, two of the biggest drunks – to continue the metaphor – would stumble smack bang into each other and end up in bed.