A sparring match between Vodacom and Cell C has upended the advertising industry and lead to heated debate on whether or not it’s possible for agencies to effectively protect confidential client information.
Tag archives: draftfcb
Ad Agency business model not innovating or evolving
Loeries 2009: Apocalypse Now? With Loeries 2009 looming Herman Manson asks if the ad agency business model remains sustainable.
Old Mutual, Draftfcb still negotiating over appointment as new agency
Old Mutual is still negotiating with its preferred bidder, Draftfcb, over its appointment of Draftfcb as its new ad agency. It will replace Ogilvy that held the account for some 22 years.
Namaqualand flowers for the Lexus Hydrid
BUF, the internationally acclaimed animation firm in Paris (France) that has provided special effects for many global brands and feature films including Batman – The Dark Knight, joined forces with local agency Draftfcb Johannesburg and production house Velocity to create an inspiring television commercial for the new generation Lexus RX.
‘Seconds’ starring Natalie du Toit
momentum, velocity films, draftfcb, keith rose, advertising, natalie du toit
Robbie Wessels & Vodacom seeking player number 23
Vodacom has embarked on an integrated marketing campaign to leverage its sponsorship investment in South African rugby. Afrikaans singer Robbie Wessels features in the TV spot.