Ad of the Week: Seeing around corners

by Oresti Patricios (@orestaki) I am always excited by imaginative uses for billboards. And this is definitely the case with the Lexus Adaptive Headlights billboard created by FCB Cape Town for a high-visibility location at Cape Town International airport.

Namaqualand flowers for the Lexus Hydrid

BUF, the internationally acclaimed animation firm in Paris (France) that has provided special effects for many global brands and feature films including Batman – The Dark Knight, joined forces with local agency Draftfcb Johannesburg and production house Velocity to create an inspiring television commercial for the new generation Lexus RX.

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