SAARF/MarkLives #Top40TVratings: SABC 1 scores with Nedbank Cup

by SAARF & MarkLives (@marklives) The week of 7 April — 13 April 2014 saw SABC 1 score with with the broadcast of various Nedbank Cup soccer games, the SAARF/MarkLives #Top40TVratings chart shows, especially on DStv where four games made it into our Top 40. The Mamelodi Sundowns vs Orlando Pirates (Pirates won 2-1) game also made it into the Top 20 on our national chart.

Facebook’s ‘look back’ is marketing in disguise

By Paul Harrison and Michaela Jackson Are you one of the thousands of people around the world who recently created a “look back” Facebook movie? The videos are a new feature available to Facebook users, developed to celebrate the social network’s 10th anniversary. The program uses photos and activity from your Facebook feed to create a one-minute movie, accompanied by music that gets you emotionally involved.

The agency boss who wants to hit the reset button on media

by Herman Manson (@marklives) New MEC Cape Town MD John Beale thinks media agencies are in deep deep trouble, what with a dysfunctional revenue model and an old school obsession with traditional paid-for media, and that they will be toast in five to ten years if lots of things don’t drastically change — such as their business model, positioning and offering.

Grubstreet – latest AMPS stats out

by Gill Moodie. The release of the Amps figures for 2013 shows a picture of general stability for media. There was no significant change in any individual newspaper while the same was true for most magazine titles (Drum, Bona and Kuier were all up). TV was similarly stable while both DStv and community TV (particularly Soweto TV, Bay TV and 1KZNTV) were up significantly.

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