Share

by SAARF & MarkLives (@marklives) The week of 7 April — 13 April 2014 saw SABC 1 score with with the broadcast of various Nedbank Cup soccer games, the SAARF/MarkLives #Top40TVratings chart shows, especially on DStv where four games Satellite dishmade it into our Top 40. The Mamelodi Sundowns vs Orlando Pirates (Pirates won 2-1) game also made it into the Top 20 on our national chart.

This weekly roundup of South Africa’s TV audience viewership, a collaboration between the South African Audience Research Foundation (SAARF) andMarkLives, reveals the best-watched shows of the week before, where it ran and how many South Africans tuned in to watch.

We offer two tables, the first covering all households — free-to-air viewing (the various SABC channels and e.tv) as well as the DStv platform — and the second charting the best-watched shows on the DStv network of channels only.

SAARF/MarkLives #Top40TVratings Chart: 7 April — 13 April 2014

Market Target Activity
National Total Indv (incl guests) Live + VOSDAL
Counter Description (grouped) Channel Level 1 Level 2\Variable (r) AMR % AMR SHR %
1 GENERATIONS SABC 1 Soap opera LOCAL 24.3 10 441 987 71.94%
2 AMAZA SABC 1 Drama Drama 15.7 6 718 815 49.47%
3 NGEMPELA SABC 1 Drama Drama 15.5 6 647 617 49.17%
4 MUVHANGO SABC 2 Drama Drama 13.9 5 971 650 47.54%
5 INTERSEXTIONS SABC 1 Drama Drama 13.1 5 640 730 42.07%
6 LOXION LYRIC SABC 1 Drama Drama 13.1 5 610 121 39.76%
7 ZULU NEWS SABC 1 News News 12.2 5 226 884 36.45%
8 SINGLE GALZ SABC 1 Sitcom Sitcom 11.4 4 900 323 35.83%
9 FAMILY BONDS SABC 1 Drama Drama 11.2 4 814 636 37.30%
10 FRIENDS LIKE THESE SABC 1 Variety Variety 11.1 4 752 844 37.96%
11 ZAZIWA SABC 1 Variety Variety 10.7 4 602 469 32.83%
12 RHYTHM CITY e.tv Drama Drama 10.7 4 572 572 37.69%
13 XHOSA NEWS SABC 1 News News 10.5 4 525 968 33.51%
14 SCANDAL e.tv Drama Drama 10.5 4 524 351 31.97%
15 POWERBALL SABC 2 Variety Variety 10.4 4 453 670 40.04%
16 TASK FORCE(DRAMA) SABC 1 Drama Drama 10.3 4 401 745 34.44%
17 NEDBANK CUP:MAMELODI SUNDOWNS VS ORLANDO PIRATES SABC 1 Sport FOOTBALL (SOCCER) 10.1 4 345 464 38.06%
18 SELIMATHUNZI SABC 1 Variety Variety 9.5 4 062 198 30.42%
19 WALKING TALL e.tv Movies ACTION/ADVENTURE 9.4 4 012 810 34.03%
20 THE PERFECT SISHEBO SHOW SABC 1 Magazine Magazine 9.1 3 898 992 29.17%
21 NEWS e.tv News News 7.6 3 241 415 24.55%
22 SPEAK OUT SABC 2 Actuality Actuality 7.5 3 237 564 35.66%
23 NEWS HEADLINES SABC 1 News News 7.5 3 198 056 24.63%
24 WWE WRESTLING RAW e.tv Sport WRESTLING 6.9 2 980 822 31.62%
25 THOLA SABC 2 Drama Drama 6.8 2 913 301 34.27%
26 STOKVEL SABC 2 Sitcom Sitcom 6.6 2 836 873 27.56%
27 NYAN NYAN SABC 1 Reality Reality 6.5 2 788 250 27.70%
28 DI WELE MAKGOLELA SABC 2 Variety Variety 6.5 2 770 423 27.76%
29 REAL GOBOZA SABC 1 Magazine Magazine 6.4 2 735 751 28.99%
30 EKASI OUR STORIES:FAMILY AFFAIR e.tv Drama Drama 6.3 2 714 017 24.82%
31 AMBUSHED SABC 1 Movies Movies 6.2 2 678 175 24.44%
32 KHUMBUL’ EKHAYA SABC 1 Magazine Magazine 5.8 2 490 950 21.85%
33 GENERATIONS RETRO SABC 1 Soap opera LOCAL 5.7 2 445 042 19.94%
34 ELECTION DEBATE SABC 1 Reality Reality 5.5 2 349 439 21.07%
35 MUVHANGO -O SABC 2 Drama Drama 5.4 2 320 374 30.28%
36 MUVHANGO -R SABC 1 Drama Drama 5.4 2 308 137 48.88%
37 DR DOLITTLE II e.tv Movies COMEDY 5.2 2 222 884 17.89%
38 GENERATIONS -O SABC 1 Soap opera LOCAL 5.2 2 213 870 33.66%
39 STREET KINGS e.tv Movies ACTION/ADVENTURE 5.1 2 175 385 20.32%
40 YOU DESERVE IT. e.tv Reality Reality 5.0 2 145 866 20.33%

DStv platform only

Market Target Activity
DStv Total Indv (incl guests) Live + VOSDAL
Counter Description (grouped) Channel Level 1 Level 2\Variable (r) AMR % AMR SHR %
1 GENERATIONS SABC 1 Soap opera LOCAL 17.5 2 364 068 50.73%
2 MUVHANGO SABC 2 Drama Drama 10.8 1 461 715 35.33%
3 RHYTHM CITY e.tv Drama Drama 7.5 1 015 202 24.68%
4 ZULU NEWS SABC 1 News News 7.5 1 014 468 22.00%
5 ISIBAYA Mzansi Magic Variety Variety 6.6 887 876 22.41%
6 POWERBALL SABC 2 Variety Variety 6.5 882 138 24.39%
7 SCANDAL e.tv Drama Drama 6.2 831 312 18.16%
8 XHOSA NEWS SABC 1 News News 6.1 819 503 18.44%
9 NEWS e.tv News News 5.5 748 684 17.07%
10 AMAZA SABC 1 Drama Drama 5.3 716 150 15.59%
11 SPEAK OUT SABC 2 Actuality Actuality 5.2 706 038 22.25%
12 NGEMPELA SABC 1 Drama Drama 5.0 669 807 15.02%
13 FRIENDS LIKE THESE SABC 1 Variety Variety 4.6 617 939 14.60%
14 FAMILY BONDS SABC 1 Drama Drama 4.5 610 444 14.40%
15 INTERSEXTIONS SABC 1 Drama Drama 4.3 583 936 13.45%
16 OUR PERFECT WEDDING Mzansi Magic Drama Drama 4.1 549 894 12.22%
17 LOXION LYRIC SABC 1 Drama Drama 4.0 547 202 11.67%
18 WALKING TALL e.tv Movies ACTION/ADVENTURE 4.0 540 601 13.66%
19 REAL GOBOZA SABC 1 Magazine Magazine 3.9 527 374 14.58%
20 NEDBANK CUP:MAMELODI SUNDOWNS VS ORLANDO PIRATES SABC 1 Sport FOOTBALL(SOCCER) 3.8 513 915 13.95%
21 TASK FORCE(DRAMA) SABC 1 Drama Drama 3.8 508 605 11.95%
22 SINGLE GALZ SABC 1 Sitcom Sitcom 3.7 500 325 11.23%
23 SELIMATHUNZI SABC 1 Variety Variety 3.7 498 928 11.05%
24 ZAZIWA SABC 1 Variety Variety 3.7 498 733 10.91%
25 NEDBANK CUP:MAMELODI SUNDOWNS VS ORLANDO PIRATES SuperSport 4 Sport FOOTBALL(SOCCER) 3.6 490 053 13.69%
26 DI WELE MAKGOLELA SABC 2 Variety Variety 3.6 485 195 14.01%
27 KHUMBUL’ EKHAYA SABC 1 Magazine Magazine 3.5 478 877 12.39%
28 NEDBANK CUP:SUPERSPORT UNITED VS KAIZER CHIEFS SuperSport 4 Sport FOOTBALL(SOCCER) 3.5 478 603 14.98%
29 THE PERFECT SISHEBO SHOW SABC 1 Magazine Magazine 3.2 434 097 9.79%
30 THOLA SABC 2 Drama Drama 3.2 432 906 15.19%
31 7DE LAAN SABC 2 Soap opera LOCAL 3.1 425 496 10.38%
32 STOKVEL SABC 2 Sitcom Sitcom 3.1 422 135 11.99%
33 ABSA PREMIERSHIP BLACK ACES VS KAIZER CHIEFS SuperSport 4 Sport FOOTBALL(SOCCER) 3.0 405 770 8.66%
34 EKASI OUR STORIES:FAMILY AFFAIR e.tv Drama Drama 2.9 395 496 11.07%
35 GENERATIONS -R SABC 1 Soap opera LOCAL 2.9 394 374 24.85%
36 MUVHANGO -R SABC 1 Drama Drama 2.9 391 603 22.92%
37 VODACOM MILLIONAIRES e.tv Competition Competition 2.9 387 086 10.13%
38 NYAN NYAN SABC 1 Reality Reality 2.8 376 808 10.43%
39 ROCKVILLE (DRAMA) Mzansi Magic Drama Drama 2.8 374 938 10.69%
40 VODACOM SUPER RUGBY 2014 LIONS VS SHARKS SuperSport 1 Sport RUGBY(ALL) 2.7 369 468 8.83%

How to read the tables:

AMR% refers to the number of people in a target market who were watching an event ie programme, expressed as a percentage of the population for that demographic: “On average, 16.3% of adults aged 15+ who watched TV from 28 Jan-3 Feb 2014 watched Society on SABC 1”.

AMR is the number of people in a target market watching a specific event ie programme per minute, expressed in absolute figures: “On average, 1, 541, 066 adults aged 15+ who watched TV from from28 Jan-3 Feb 2014 watched Society on SABC 1”.

Share % (SHR %) is the share or proportion of the available audience (people watching TV at that time) that a specific channel/programme has achieved at that time: “Society achieved a share % of 52.59% from 28 Jan- 3 Feb 2014 on SABC 1″.

saarf 150SAARF is the name by which the South African Audience Research Foundation is familiarly known. SAARF’s main objective is to direct and publish media audience and product/brand research for the benefit of its stake-holders, thereby providing data for target marketing and a common currency for the buying and selling of media space and time. SAARF has thus the responsibility to measure the audiences of all traditional media such as newspapers, magazines, radio, television, cinema and out of home media.

— MarkLives’ round-up of top ad and media industry news and opinion in your mailbox every three work days. Sign up here!

Share

Published by Herman Manson

MarkLives.com is edited by Herman Manson. Follow us on Twitter - http://twitter.com/marklives

Online CPD Courses Psychology Online CPD Courses Marketing analytics software Marketing analytics software for small business Business management software Business accounting software Gearbox repair company Makeup artist