The Dissident Spin Doctor: Four steps to avoiding a reputational s**tstorm

by Emma King (@EmmainSA) There are some simple things that should be done which have proved, time and time again, to be more effective ways of dealing with a reputational storm.

Design Annotator: Fresh student meat & SA’s newest sex zine

by Uno de Waal (@Unodewaal) In our roundup this (particularly exciting) week we bring you: the launch of our Fresh Meat Graduate Series, Laura Windvogel (aka Lady Skollie)’s sex ‘zine; the rest of our Nokia Lumia Nothing Else Comes Close group exhibition; and design from Dutchmann, Traffic and Whippet.

The big surf brand wipeout

By Andrew Warren. The “big three” Australian surf brands have found themselves in choppy financial waters.

Billabong, one of Australia’s most iconic surf brands confirmed a $386 million refinancing agreement with US consortium Centerbridge-Oaktree Capital Management acquiring a 40% share, guaranteeing the struggling brand’s short-term future after it posted an $859 million loss last financial year.

Like Billabong, public surf company Quiksilver has reported declining revenues, asset write-downs and growing losses, recently announcing third-quarterly earnings had declined 84%. Privately-owned Rip Curl has also been in profit free-fall. In mid-2012 Rip Curl founders Brian Singer and Doug Warbrick engaged Bank of America Merrill Lynch to help source a prospective buyer for the brand. The planned sale was abandoned in March with a lack of interest at the asking price of $400 million.

The current woes are a long way from the heady days of the 1990s and 2000s, which saw each of the big three surf brands aggressively pursue international expansion and high-profile sports sponsorship deals.

So, why have the Big Three surf brands found themselves struggling? And what is the way to calmer waters?

Tech Law: What the tobacco ad ban can teach the liquor industry

by Paul Jacobson (@pauljacobson) If restrictions imposed by the proposed Control of Marketing of Alcohol Products Bill resemble those in the Tobacco Products Control Act, we could see virtually every means of advertising or promoting alcohol beverages being prohibited.

Shelf Life: Android in an iPad at Chocnology

Louise Marsland (@Louise_Marsland)’s pick of new product, packaging and design launches this week: a unique exhibition where technology and confectionery meet by Native VML and Nestlé; more brands get into the Christmas spirit with specials for the festive season; and Provantage shows brands the NightLife in communities they want to target.

ABC Analysis Q3 2013: Content marketing — the 1m club declines

by Herman Manson (@marklives) The latest ABC circulation results show that content marketing (custom magazines) titles lost some ground compared to the same reporting period a year ago – circulation fell to 12,395,274 from 13,427,811. Some 2,195,572 of these were paid for copies. In terms of circulation the DSTV magazines continues to dominate – they are the only magazines with a circulation of over a million.

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