by Wendy Shepherd. The recent world has presented a whole lot more for us to feel uncomfortable about. We can do three things with this: ignore it, walk on eggshells, or sit with it.
Tag archives: transformation
Young, Gifted & Killing It: Lameez Mohd
by Veli Ngubane. The Ogilvy PR CT powerhouse unpacks this changing world as we talk about covid-19, transformation, #BlackLivesMatter and the role of women in today’s landscape.
#Transformers: Collaboration for transformation
by Charlie Mathews. Doing something meaningful about the credit crisis is a national priority, which is why it’s great to see Pep Stores innovating by collaborating with a crowd-driven NGO to help pay off consumer debt.
#Transformers: Mathe Okaba on change & transformation [interview]
by Charlie Mathews. Mathe Okaba, ACA CEO, knows how to face challenges head on. In this interview, MarkLives discusses transformation with her.
#BlackLivesMatter — and should for SA’s ad industry as well
by Veli Ngubane. The transformation debate is no longer an issue about black and white people; it’s about opening practical, results-driven dialogue between those who care about the future of this industry.
Fair Exchange: Diversity in marketing critical for growth, positive outcomes
by Erna George. We all know SA has a highly diverse consumer base, yet the marketing and advertising focus on building diverse thought and inspiration is still too slow.
#Transformers: Structural transformation matters. Just do it!
by Charlie Mathews. As the world watched ordinary Americans courageously face off a Trumpian display of violent, systematic racism backed by police brutality, Nike made an ad.
EDITORIAL: Mapping a changed world, and finding new ways to thrive
by Herman Manson. With the support of the ACA and HumanInsight, MarkLives is setting out to explore how brands and marketers started on the path to transforming.
Q5: Brand conscience, with Lebo Madiba [interview]
by Carey Finn. The Ogilvy Joburg managing partner PR and influence talks about the real value of communications, PR and branding in times of both crisis and calm.
Bathong. Can we stop being so weird about BEE?
by Skhumbuzo Tuswa. We can’t rely on people who benefit from a lack of transformation to be its drivers.