Three Heroes this week and a chat about the latest #Durexthe1 “Extra Safe Single” campaign in South Africa!
Tag archives: Sheldon Morais
Ad Feature: The risks of using obscure words in ad campaigns
JetBlue, Audi and Cruz — one Hero, two Zeros — and Cerebra’s Craig Rodney on the dos and dont’s of social media community management..
Ad Feature: Is VW doing enough to weather this brand storm locally?
Two Zeroes, one Hero — DWS, IKEA Italy and Gumtree SA — and the VW scandal and One Rand Man’s Grand Prix from IPRA!
Ad Feature: Is Dlamini only great because of his big hair?
by MarkLives (@marklives) In the latest Ad Feature, Andy Rice, Sizakele Marutlulle and Sheldon Morais hand out a Superhero, Hero and Zero to “Guitar solo in the key of 86″, #FeelWimbledon”, and “The Great Dlamini”. We also hear from Eoin Walsh about Havas WorldWide Joburg’s campaign to raise awareness and funds for Saving the Survivors.
Ad Feature: Brand Obama strikes a pose and EWN goes rapping!
by MarkLives (@marklives) In the latest Ad Feature, branding expert Andy Rice is joined by EWN news anchor Jacob Moshokoa and EWN online editor Sheldon Morias to award one Superhero, one Hero and one Zero on the Wall of Fame or Shame.