by Sabrina Forbes. Almost nine years ago, one of the first influencer marketing agencies in the country was born.
Tag archives: RocoMamas
Rocking the burger business
by Kim Penstone. How do you grow a new brand, in a depressed and downtrodden consumer environment, in an overtraded market?
The Word: Turning detractors into dedicated fans
by Mongezi Mtati (@Mongezi) These are those instances when the holy grail of social media strategy comes into effect, when the brand ethos and personality are tested and score top marks.
Shelf Life: Spur Corp hungry for new flavours
Louise Marsland (@Louise_Marsland)’s weekly pick of recent product, packaging, design and food launches: gourmet date for Spur; Marriott extends footprint in SA; a fashionable start for Fashion Media; and Career24 beach activation works hard.