by Wayne Hull. Here in South Africa, many companies still regard the notion of ‘experience’ as somewhat esoteric — as an intangible that can’t be measured.
Tag archives: CX
Taking customer experience to the next level
by Leeya Hendricks. As the final frontier in Star Trek, customer experience remains the ultimate lead to transformation that will propel us into the galaxy.
Let South Africa’s Black Friday faux pas be a valuable CX lesson
by Julia Ahlfeldt. Creating a frenzy is all well and good but only if supply can meet demand.
Customer experience the panacea for CMOs
by Leeya Hendricks. Given the game-changing immediacy of online channels, customer experience (CX) is no longer a nice-to-have but a strategic business imperative.