Angela Jayne Collins had left agency life to become a freelancer, but got her timing all wrong, for soon the Great Recession would roll over and work would dry up. Her partner, Patrick Robertson, a creative director, lost his job soon after. All that was left to do was, well, to start their own agency.
Tag archives: cnbc africa
San Reddy to lead PR firm marcusbrewster
The communication industry is rapidly evolving, thanks to the rise of social media, and Reddy identifies its influence as a major challenge for PR firms to respond to and engage with. Communication strategies no longer solely rely on traditional media and firms in his sector need to understand the value of digital media in communicating with consumers. Reddy admits that, while strides have been made in this direction, a lot of work still waits.
CNBC Africa restructuring, retrenching staff
CNBC Africa, the financial and business television network, is in the process of an organisational restructure that will result in job losses at the broadcaster, Alexander Leibner, CNBC Africa marketing manager, has confirmed to Bizcommunity.com.