by MarkLives. This week we feature insight into Unilever’s The Unclean Catalogue campaign for Cleanipedia SA by Digitas Liquorice Durban.
Tag archives: by MarkLives
EXCLUSIVE: Avatar appoints chief digital officer
by MarkLives. Avatar South Africa has announced the appointment of Dr Ewoudt Cloete as chief digital officer.
Standard Bank taps M&C Saatchi Abel for TTL, Ogilvy SA for brand
by MarkLives. This follows an extensive TTL pitch process which saw ad five agencies shortlisted for the main business.
#Campaigns: #JustStart — the art of starting your business
by MarkLives. This time we feature insight into the “#JustStart” campaign for Yoco by the in-house Yoco team and Bioscope Films.
TBWA\SA GCEO heading to Asia
by MarkLives. TBWA has tasked South African group CEO, Sean Donovan, with the additional role of TBWA\Asia president.
#Campaigns: Selling a diamond unlike any other
by MarkLives. This week we feature insight into The Okavango Blue campaign for Okavango Diamond Company from TBWA\Hunt Lascaris.
#Campaigns: #ThisIsGlugGlug
by MarkLives. This week we feature insight into FCB Joburg’s “#ThisIsGlugGlug” campaign for Sasol.
Market Research Wrap: Mini wireless earbuds driving growth
by MarkLives. Arizton’s “True Wireless Headphones Market — Global Outlook and Forecast 2019–2024” and Forrester’s “The Future Of Department Stores: AD&D Imperatives”.
Market Research Wrap: Best across creativity, effectiveness, media
by MarkLives. WARC’s “Best of the Best” across its rankings; and Euromonitor’s “South Africa in 2030: The Future Demographic”.
Market Research Wrap: Seven types of SA cricket fans
by MarkLives. Nielsen Sports’ “Fan DNA” for Cricket South Africa; and Pew Research Center’s “Mobile Connectivity in Emerging Economies”.