Brave Brothers for Life TVC with Joe Public and Egg Films, V&A and Netherlands launch Ocean Life Festival; and Fanta goes spiral — Cheryl Hunter’s weekly pick!
Category archives: Watch
Zeitz MOCAA — how branding & architecture reinforce culture
by Shane de Lange. As a sanctuary for contemporary art from across the continent of Africa and its diaspora, the approach to design in Zeitz MOCAA is as poetic as its purpose and message.
Ad of the Week: Viva the selfie generation — Cell C
by Oresti Patricios. 1886 (a FCB Africa company) teams up with director Slim of Egg Films to create a message for the summer campaign of mobile operator Cell C, #ConnectYourWay.
Young, Gifted & Killing It: Zandi Tisani
by Veli Ngubane. Film director Zandi Tisani deserves an extra round of applause: she was the only African filmmaker to have her production screened at the 2017 NYTVF — and she won, too, in the category OneX Pitch Deal.
Shelf Life: Joe Public reveals Cell C’s new entertainment platform
It’s all black for Joe Public United and Cell C; South Africa’s parks and reserves on Google Street View; and PURA Soda launches in SA — Cheryl Hunter’s weekly pick!
Inside Yuppiechef’s omnichannel retail strategy
by Kim Penstone. On 1 October 2017, Yuppiechef officially opened the doors to its first brick and mortar store in Willowbridge, Cape Town.
Media Future: Mobicel is changing the mobile game
by Arthur Goldstuck. A South African brand that is little-known in higher-income segments, Mobicel is about to break out of the entry-level mould.
Ad of the Week: Shake it, Vodacom
by Oresti Patricios. Vodacom, Ogilvy & Mather South Africa and Bomb Commercials celebrate its refreshed image with a summer campaign.
Shelf Life: Beautiful News a winning formula
Ginkgo’s Beautiful News reaches 500m; bringing Showmax alive; and Marlboro Originals’ latest MAL Art Series t-shirts — Cheryl Hunter’s weekly pick!
Ad of the Week: A South African love story from SA Tourism
by Oresti Patricios. FCB Joburg and Bomb Commercials create mythical magic for SA Tourism in a commercial story that journeys our beautiful country.