Ad of the Week: The smoking gun

by Oresti Patricios (@orestaki) For those who were there, Loeries was a feast of South Africa’s top creative talent. Y&R was one of the agencies that proudly announced a bumper crop of awards this year. One in particular — not a Gold winner, but a Silver in print/newspaper advertising — is courting controversy, and I’ve chosen it for my Ad of the Week.

Ad of the Week: It’s not inside…

by Oresti Patricios (@orestaki) … It’s onnnn … top! There probably isn’t a South Africa alive who hasn’t heard that slogan — one of South Africa’s best-loved and familiar campaigns. The new Cremora ad sits very comfortably in the target market of the coffee-creamer brand.

Ad of the Week: A reality show with a difference #KeYona

by Oresti Patricios (@orestaki) The TV-watching public seems to have an insatiable appetite for “reality-based” talent shows, especially those that focus on singing and other performing arts. The notable exception, up until now, has been sport. Native VML’s Ke Yona challenge for Nedbank, in co-operation with SABC 1, has changed that.

Ad of the Week: #MadeofMore #MadeofBlack

by Oresti Patricios (@orestaki) Once again, we’re featuring Guinness on Ad of the Week. Previously, we chose the beautiful, unique “Sapeurs” as its appeal was so universal and classy that it couldn’t be ignored; this time, the latest offering targets the younger segment, themed on a Kanye West song — #MadeofBlack.

Motive: Amazing Faith47 murals — urbanism & the informal economy

by Mahala. Faith 47‘s murals in the Durban inner-city are complete. The walls are situated adjacent to the Early Morning Market in Warwick Triangle. The project was one of the Fringe Projects that form part of the 25th World Congress on Architecture, UIA2014.

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