Herman Manson | Hermaneutics

How the power of the crowd will change agency research

by Herman Manson. Thanks to SA startup Delvv.io, advertising and branding have an effective new way of crowdsourcing research feedback.

by Herman Manson. Chicken Licken has appointed Joe Public after parting ways with its agency of the last 13 years: Net#work BBDO.

by Herman Manson. The independent ad agency is following key clients, Shoprite Holdings and Ackermans, into the country.

by Herman Manson. M&C Saatchi Abel has won the Sun International ad account previously held by Ogilvy & Mather’s RedWorks and Geometry Global.

by Herman Manson. McCann Worldgroup SA has reunited Fraser Lamb and Mick Blore in a bid to push the agency up the creative rankings.

by Herman Manson. The full-service Cape Town-based agency is being renamed Dalmatian Advertising.

by Herman Manson. MPULL has been repositioned as an agency-to-agency marketing-automation outsource (white-label) partner.

by Herman Manson. Y&R SA has won the Edgars account, and Promise has won Edcon’s Speciality division, according to multiple sources.

by Herman Manson. Area 213 has fulfilled the promise of founder Ben Wren to invest in an ecommerce business.

by Herman Manson. The financial services group, which includes Absa in SA, has just completed an RFI from agencies and is working through responses.