by MarkLives. We emailed a panel of key industry executives for their take on the SA ecommerce market. Next up is Melissa Workman of Teljoy.
Author archives: Simone Puterman
Shelf Life: Pre-loved drives new category • Quickademy • Eat Out app
Cheryl Hunter’s weekly pick of all things new in retail — consumer products launches, retail news and FMCG campaigns!
Sustainable CSI — support small biz to grow communities
by Nontokozo Madonsela. Instead of donating money or even time, companies should look to support businesses already active within communities.
Masterclass Notes: Collaboration & changing role of lead agencies
by Johanna McDowell. Leading marketers met with agencies last month to discuss the thorny, and often misjudged, issue of collaboration among agencies for the purpose of achieving business objectives for marketers.
#AgencyFocus: Dalmatian bounds onto radar
by Carey Finn. The Cape Town-based agency is looking to strengthen its presence in the market.
Pitching stories to journos successfully — a PR guide
by Marisa Louw. As PRs, pitching stories to the media is a key part of what we do daily. Why is it, then, that I read so many stories about media receiving bad pitches?
Cover Stories: Adjective, Openhouse, Dumbo Feather, Oz, Time, New Yorker
Shane de Lange’s weekly analysis of media design — both past and present, print and online — from South Africa and around the world.
SA TV Ratings: SABC 1 — primetime top 20 for May 2018
by MarkLives. The hottest primetime shows on SABC 1 in South Africa revealed: TV ratings for May 2018.
Media Redefined: The genius of frequency
by Martin MacGregor. It wasn’t more than two days into the 2018 FIFA World Cup and I started to hear people muttering about getting annoyed by Maroon 5, Hyundai and “Don’t worry about a thing”.
Technology — the challenge for marketers
by Andrew Mackenzie. We will almost certainly wake up tomorrow with a new platform, feature, or app. How will we keep up? Should we rush in to adopt? And how do we adapt to these new trends?