by Warren Moss. I’ve been thinking a lot recently about how so many B2B brands, particularly in South Africa, are part of a monolithic brand structure.
Author archives: Simone Puterman
#SPOTLIGHT: Sometimes you need more than yoga and a doughnut
by Carey Finn. What can agencies do to promote wellbeing in the workplace? MarkLives speaks to a range of voices.
#AgencyFocus: andPeople wants you to get the youth market
by Sabrina Forbes. Youth engagement agency, andPeople, was born out of frustration with the youth marketing work done by SA’s big agencies.
Top 5 global issues among ad self-regulatory bodies
by Gail Schimmel. How does one sum up three intense days of meetings, in a beautiful city, where one witnessed one of the most-terrible fires the city has seen?
Clicks ’n Tricks: Drowning in tone-deaf & saturated marketing
by Charlie Stewart. Recently, tone-deaf marketing has progressed beyond abject creative.
Q5: Adland’s changing landscape with Paula Hulley [interview]
by Carey Finn. Paula Hulley, IAB SA CEO, shares her thoughts on what we need to do to meet the future of marketing and advertising, now.
SA TV Ratings: DStv — primetime top 30 for Mar 2019
by MarkLives. The hottest primetime shows on DStv in South Africa revealed: TV ratings for March 2019.
Young, Gifted & Killing It: Amahle “Jaxx” Jaxa
by Veli Ngubane. Queenstown-born Amahle “Jaxx” Jaxa is currently chief of operations at Until Until while studying towards a BA through UNISA.
Always Learning: Why your brand needs to create killer content
by Kirsten Dewar. If you think about it, Bill Gates was the Gary Vaynerchuk of his era.
Media Redefined: Amazing! How to put toothpaste back into the tube
by Martin MacGregor. Someone once asked Sir Martin Sorrell if he ever thought media would go back into creative agencies. His reply? “You can’t put the toothpaste back in the tube.”