by Herman Manson (@marklives) New MEC Cape Town MD John Beale thinks media agencies are in deep deep trouble, what with a dysfunctional revenue model and an old school obsession with traditional paid-for media, and that they will be toast in five to ten years if lots of things don’t drastically change — such as their business model, positioning and offering.
Tag archives: south africa
South African YouTube metrics at a glance
by MarkLives (@marklives) YouTube has released data on its growth and user figures for the South African market. Views in South Africa increased by over 90% in 2013.
Media Future: Game development back on in SA thanks to Kickstarter
by Arthur Goldstuck (@art2gee) The computer gaming business has been bigger than the music industry for several years. Finally, South Africa is seeing the game-developer equivalent of rock stars emerging.
Smart Africa TV: This company plans to build 1300 cinemas in South Africa’s townships
by Russell Southwood (@BalancingActAfr) In this interview, Nyasha Mboti of ReaGile talks about its plans to roll-out 1300 community cinemas across South Africa and describes how its pilot project in Kathelong, which is owned by a local co-operative, works.
Grubstreet: SA editors recall the day Nelson Mandela died
by Gill Moodie (@grubstreetSA) For the past couple of years — and especially last year as the health of Nelson Mandela health steadily deteriorated — South Africa’s editors waited, prepared and planned for when the father of the nation would pass on. Still, most were dreading it because they knew it would be one of the most challenging, extraordinary stories of our time.
Yunus Carrim & ‘real’ targets for universal broadband access
by Arthur Goldstuck (@art2gee) The water delivery crisis in South Africa has shocked many who rely on official statistics. The illusion of universal access was one of the lessons of broadband in South Africa.
SAARF/MarkLives #Top40TVratings: Generations rules the roost
MarkLives and the South African Audience Research Foundation are collaborating to publish a weekly round up of South Africa’s TV audience viewership. The SAARF/MarkLives Top40 TV Ratings Chart reveals the best watched shows of the week before, where it ran and how many South Africans tuned in to watch.
Hermaneutics: What adland should learn in 2014 from 2013 #trendMARK
by Herman Manson (@marklives) What lessons can South Africa’s advertising agencies learn from the year that was? We offer a few. This feature first ran in trendMark. Read or download the full magazine via Issuu.
Google 2013 Search Charts: Nelson Mandela, Mamphela Ramphele & Idols SA
Google has released its 2013 search charts (the Google Zeitgeist) tracking what search items proved most popular with Internet users in 2013. Do note the charts rank search topics in terms of the largest increase in search volume since the previous (2012) period.
South Africa’s top 10 trending videos on YouTube in 2013
South Africa’s top 10 trending videos on YouTube in 2013