by Bokang Sibolla. By putting ourselves and our products on the market, we intrude on others’ valuable time and solicit their resources for our own gain.
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by Leeya Hendricks. Digital transformation is a must for continued survival but a great risk is its potential to disrupt customer relationships.
Broadly speaking, consumers find the online experience disappointing – embarrassingly so, according to Andy Budd, a founding partner and MD of UK-based user experience agency Clearleft. In fact, we only take the treatment we receive online as we do because we have come to expect so little, says Budd, who’ll be a speaker at the Tech4Africa conference being held in Johannesburg, 12-13 August 2010.