by Oresti Patricios. It’s great to fantasise about going all Tarantino on our old tech, which is why Momentum’s new ad from Saatchi & Saatchi BrandsRock is so much fun.
Tag archives: by Oresti Patricios
Ad of the Week: Instant love
by Oresti Patricios. A healthy dose of nostalgia and a good shot of emotion are the ingredients for the Ace Instant Porridge TVC.
Ad of the Week: Lessons for life
by Oresti Patricios. Simplicity is the key this week — a PSA for Scouts South Africa by Not Norm, called “Learn It Young. Remember It Forever.”
Ad of the Week: How to make a hipster cry
by Oresti Patricios. Oh, those poor hipsters! They’ve been under fire again from craft beer, Garagista, with Tears of the Hipster…
Ad of the Week: Infinite possibilities from Adidas
by Oresti Patricios. This week I’m taking a look at Adidas’s bid to capture market share with its ZX FLUX Infinite Possibilities campaign.
Ad of the Week: Touching tribute goes viral
by Oresti Patricios. This week’s #AdoftheWeek is not an ad but a private gesture made by a very public brand that went viral, thanks to social media.
Ad of the Week: Because that’s what friends do
by Oresti Patricios. The new series of Lucozade TV ads from Ogilvy & Mather Joburg feature testing scenarios. The best ad, for me, is “Performance Art”.
Ad of the Week: Suzelle meets Nataniël at Checkers
by Oresti Patricios (@orestaki) I can’t always say that our choice for Ad of the Week is a ‘slam dunk’, but this week there’s no doubt. Checkers has scored a massive win by pairing its brand ambassador, Nataniël, with new local YouTube sensation, ‘Suzelle’ of Suzelle DIY.
Ad of the Week: Hello, Cape Town weekend!
by Oresti Patricios (@orestaki) Cape Town Tourism has been running a fun, yet powerful, online campaign by Design Infestation that promotes the city as a destination “for all seasons, for all people”. Whether you’re a foodie, an adrenalin junkie or a culture vulture, the message in the advertising is that Cape Town has something that will appeal to you.
Ad of the Week: Let’s go to the zoo! Tonight!
by Oresti Patricios (@orestaki) Get ready for an overload of cuteness in this week’s Ad of the Week, which is all about the Johannesburg Zoo’s “Night Tour Shadows” activation. The project is the brainchild of Y&R South Africa, Johannesburg, and it is full of imagination, engagement and fun.