Masterclass Notes: Trends from #AdForumSummit London

by Johanna McDowell. Here are seven possible trends that stood out at the recent AdForum Worldwide Summit in London, 22–25 September 2019.

#AdForumSummit London: VCCP, MullenLowe & Anomaly

by Johanna McDowell. Our final day often contains a couple of highlights and we weren’t disappointed on Wednesday, 25 September 2019.

#AdForumSummit London: “Media is an art, not an algorithm” — Hegarty

by Johanna McDowell. Meetings and speed-dates with a total of 17 agencies including group and independents —a very big Day 2!

#AdForumSummit London: Clients taking back control of data, processes

by Johanna McDowell. LONDON: Day 1 continued with one of the highlights: meeting with Sir Martin Sorrell.

#AdForumSummit London: Gender balance a focus

by Johanna McDowell. There was a controversial start to the London summit, where comments from the media and participants focused on the huge bias towards male leadership.

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