by John Davenport. Extreme advertising 101. Here’s some advice from someone who’s been in advertising a while.
Category archives: Adland
#BigQ2019: Infobesity & visual tsunamis
by Boniswa Pezisa. Let’s talk about the macro environment and emerging trends, from budgets to diversification and collaboration.
#BigQ2019: What do decreasing brand budgets mean for adland?
by Brenda Khumalo. With the economic downturn continuing to hit SA, the market is likely to continue facing the threat of decreasing budgets.
Inside Look: Studio Warburton’s Agency Leaders 2017 poster design
by MarkLives. Studio Warburton, designers of the 2017 Agency Leaders’ Most Admired posters, gives us a quick lowdown on the creation process.
#BigQ2019: Is advertising screwed?
by Jarred Cinman. The thing we all forget is that companies still need to ply their wares to customers.
The Suit: Don’t touch unit trusts
by Jason Harrison. As a junior suit assessing creative work, I’d never considered anything deeper than “I like it and it answers the brief” which, by every conceivable measure, is woefully inadequate.
John Davenport joins Havas South Africa as CCO
by MarkLives. John Davenport has joined Havas South Africa as its new chief creative officer.
EXCLUSIVE: New Odd Number ECD; Sitole now CCO
by Herman Manson. The Odd Number has appointed Terry Mckenna as its new ECD.
#BigQ2019: The year of questions & interrogation of creative output
by Khuthala Gala Holten. It’ll be important to be hyperaware of the big shifts while not abandoning the traditional approaches that continue to work well.
#BigQ2019: Adland undergoing massive change
by Shaune Jordaan. There are a few emerging local and international trends that look set to have a big impact going forward.