M&C Saatchi launches new kind of media agency in South Africa

by Herman Manson (@marklives) UK based agency network M&C Saatchi has launched a new media agency in South Africa called M&C Saatchi Connect. The new agency will be lead by Martin MacGregor and share offices with M&C Saatchi’s South African agency M&C Saatchi Abel.

MacGregor was the MD at Nota Bene MEC Cape Town before he joined M&C Saatchi Abel as a managing partner in early 2012.

M&C Saatchi Connect is a homegrown agency – MacGregor isn’t launching an existing M&C Saatchi agency into the country. MacGregor believes the new agency will challenge the status quo in terms of the relationship between media and creative agencies.

Martin MacGregor, ex-MD of Nota Bene CT, joins M&C Saatchi Abel

Martin MacGregor, the former MD at Nota Bene MEC Cape Town, has joined M&C Saatchi Abel as managing partner: connection (we’ll get to that in a moment).

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