Carey Finn talks to Anne Dearnaley, PHD Media SA CEO, on the impact of covid on adland, keeping the lights on and how the pandemic has changed consumer behavior.
Tag archives: Anne Dearnaley
The Big Q: Media rebates and incentives — a crooked game?
by MarkLives. How widespread is the practice in SA and what are media agencies doing to affect greater transparency with clients?
A role for media agencies in solving the modern media blur
London-based media company PHD Worldwide, a part of the Omnicom Media Group, recently stepped up its investment in the South African market with its purchase of a 70% shareholding in strategic media planning company page three.