by Sabrina Forbes. Understanding the intricate cultural elements of each market has been a fundamental reason that HKLM has experienced the success it has in both East and West Africa.
Tag archives: East Africa
Tanzanian agency Aggrey & Clifford gets East Africa
by Herman Manson. This independent Tanzanian agency offers a range of communications and advertising solutions to clients.
In Kenya, Y&R rebuilds its East African hub
by Herman Manson. The revival of Y&R in Kenya and the broader East African market rests in the hands of a remarkable woman, Prita Patel.
Smart Africa TV: Digital content marketing in Tanzania
by Russell Southwood (@BalancingActAfr) In this video interview, brothers Hafiz and Nadeem Juma, of the AIM Group, a digital content agency in Dar es Salaam, discuss the rapidly growing market for content in Tanzania, the explosion in blogs, and breaking the ‘cartel of distribution networks’.