Design Annotator: Self(ie) Obsessed

by Uno de Waal (@Unodewaal) This week’s roundup: best places to work from when out-of-office; J&B’s new Made Different TVC with DJ Sbu; Bonolo Moeng and Keith Ngcongo’s StyleTribe SA; freelance designer and illustrator Annika de Korte; Samsung design initiative #AmazeAfrica; Flux Trends Zeitgeist of 2014; “Self(ie) Obsessed” Jade Paton; and Night of 1000 Drawings exhibition.

Media Future: Samsung scores big with Chelsea

A global initiative to give young boys a chance to be coached at Chelsea Football Club showed how sponsorship can go beyond return on investment, writes Arthur Goldstuck (@art2gee).

On the neon signs that flash day and night above Picadilly Circus in London, tourists have become accustomed to two brands that have dominated the iconic advertising space for this entire century so far: Coca-Cola and Samsung. This year, the Korean “newcomers” for the first time overtook the American beverage maker as the world’s biggest advertiser.

One would think, then, that the electronics giant’s tactics are all about making a bigger and bigger impact, dominating high-profile spaces like Piccadilly Circus and Times Square.

But this week, at a training ground just outside London, Samsung was making a different kind of impact: on the lives of a small group of children from around the world.

It was the culmination of the Dream the Blues campaign, launched in January this year across seven countries by Samsung Electronics and the Chelsea Youth Academy. 1400 children took part in initial youth training camps, from which the two most passionate from each country were chosen to fly to London and spend a week being trained by Chelsea’s own youth coaches.

The children, from Mexico, Brazil, South Africa, Nigeria, Ghana, China and Thailand, spent much of each day being coached and melded into a team at the club’s Cobham Training Centre, culminating in a match against a local team.

Media Future: Gadget war moves into the lounge

Arthur Goldstuck (@art2gee) Sony, LG and Samsung all stole the show at the International CES last week with TV sets that, once again, raised the stakes in both technology and marketing.

The war for domination of consumer electronics has shifted from the handheld portable gadget to a device that is firmly ensconced in the living room.

At last week’s International Consumer Electronics Show (CES), the launchpad for the industry that owns Las Vegas in January every year, smartphones took a backseat. One dazzling TV set after another was unveiled to oohs and aahs – and aarghs from those who had just bought the previous state of the art version.

There was little to choose between the flagship screens of the world’s TV giants, with the big three, Samsung, LG and Sony, all unveiling versions of the new Ultra High-definition (UHD) 4K standard – sets with double the resolution of High-definition TV.

Sony stole a march on its rivals, however, with the world’s first 4K TV using OLED (Organic Light-emitting Diode). Samsung, for its part, put out a 3D OLED TV.

In SA Samsung tablet sales figures are closing in on iPad numbers

by Arthur Goldstuck The days of the iPad’s dominance of the tablet market are numbered. Until recently, more than two thirds of tablets sold across the world have been made by Apple. That has afforded the manufacturer the luxury of dictating the direction of the market, from size to functionality to case studies of ideal …

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