by Herman Manson (@marklives) The Jupiter Drawing Room (Cape Town) has come off ‘two horrendous’ years, admits agency head Kevan Aspoas. During that time, the agency lost two major accounts, namely Woolworths and Sanlam. “It knocked our psyche,” admits Aspoas. But he believes the agency is getting its mojo back.
Tag archives: #urbanselfie
The Word: Urban selfies turn customers into evangelists
by Mongezi Mtati (@Mongezi) Customer stories, as told by customers themselves, are the most powerful way to generate buzz. Let’s take a look at campaigns by Urban Degree and Samsung.