by Johanna McDowell (@jomcdowell) NEW YORK: Breakfast with Lowe and Partners was how we began Day 4 of the 2014 AdForum WorldWide Summit in New York City. CEO Michael Wall, informed us of the renaissance that Lowe is going through, as well as the various structural changes in the work.
by MarkLives (@marklives) Julian Ribeiro is the new CEO of Lowe South Africa. Ribeiro earlier this month announced that he had left Ogilvy & Mather Johannesburg after eight years as CEO. Both the Cape Town and Johannesburg offices of Lowe will now fall under him.
Last week it came to light that Ogilvy Johannesburg submitted ads created for EATN’s South African broadcast partner, Multichoice, to numerous trade publications and blogs as well as having entered it into numerous international ad awards in spite of it never receiving approval from client. In the meantime it has been awarded a silver Clio and was finalist at the One Show Awards en New York. One of the ads reportedly just ran in the latest issue of Migrate – the official Loerie Awards magazine.
In his original comment to MarkLives Graham Pfuhl, Marketing and Sales Director at Multichoice, stated that the campaign in question was in fact rejected outright by Multichoice, and confirmed “no History Channel ads can be published without the prior authorization of AETN.”