by Emma King • Tags • Page 2 of 6 •

Dissident Spin Doctor: How to build a business you love

by Emma King. Since starting up, a set of business beliefs have organically formed over the years to become guiding principles.

by Emma King. For the PR industry, most fascinating of all must be the integral role that the now-infamous Bell Pottinger has allegedly played.

by Emma King. Hot on the back of fake news, we now, by all accounts, have to deal with fake influencers.

by Emma King. Once the trust in us from media and the public is gone, our industry will soon follow.

by Emma King. I’ve started to notice things which show that events on a world stage trickle down to all facets of life, including our own industry.

by Emma King. Here, in no particular order, are some of the things from the headache that was last year that I am taking into this one.

by Emma King. I asked our friends in the media to let rip with their feedback on pet hates they have with dealing with PRs. And let rip they did.

by Emma King. Growing the profile of a creative agency doesn’t need to be too complicated. Here are a few basics.

by Emma King. Here are some of the things that I found valuable, reassuring, notable or just plain interesting at the recent Indie Summit in London.

by Emma King. A big part of PR centres on media relations. But what about when it is the journalists who go rogue?