by Herman Manson (@marklives) The great global online media brands like MSN, Yahoo!, Google and Facebook are well represented in the South African market, either through locally owned sales partners, through JVs with local media companies or through a local subsidiary.
Their big numbers mean they get a lot of attention, as does a series of established home grown online brands, like iafrica.com, ITWeb, and Moneyweb. But what of the young guns, the content start-ups, the independents making do without well resourced sales teams?
Sites like Mahala, the pre-eminent online youth mag in South Africa, 10and5.com, SA’s leading creative portfolio site, or ZA News, which hosts the show Zapiro created show no local TV station would touch?