Brands require domain strategy for new gTLD names

Mike Silber, a Director at ICANN, says brands who have not participated in the current round of applications have been pressing to get clarity on further opportunities to apply for new gTLDs.

New generic top level domains hold dangers for brands, democratisation of Internet

The Internet Corporation for Assigned Names and Numbers (ICANN), the body responsible for the Internet’s naming system, is working its way through nearly two thousand applications for New Generic Top-Level Domain (gTLD) names.

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