by DK Badenhorst. One commercial that’s done a great job of using intertextuality in recent months is the first adidas Originals commercial.
Tag archives: hollywood
Oliver Hermanus on critics and Skoonheid’s marketing strategy
In the second part of our interview with Oliver Hermanus, he discusses Skoonheid’s marketing strategy, the critical reaction of the major trades and South African critics, his reasons for making the film and the faults of the local film funding system. By Roger Young
Jock goes to Hollywood
Jock of the Bushveld is leaving for Hollywood, literally, as film director Duncan MacNeillie takes his 3D animated remake of the classic tale to American movie studios in a bid to gain distribution in markets outside South Africa.