by MarkLives (@marklives) In this week’s Ad Feature, we have three Heroes on the new Wall of Fame or Shame! Durex’s latest long-form work, dealing with the effect of technology on relationships, also makes an appearance.
Ad critic Andy Rice gives Hero status to Grey South Africa’s latest print work for Human Rights Day for client Tabasco; EWN anchor Jacob Moshokoa is loving the Nike/ShelfLife 25psi popup store in Braamfontein, Johannesburg, and marketing consultant Sizakele Marutlulle goes offshore to award Tostinos’ latest work, which she thinks is cute enough to be called a Hero.
Thisile Mtyeku of Durex tells us about the thinking behind its long-form work, #Connect.
Find out why these all feature by watching “Do sex and technology gel? Even Durex doesn’t think so!” below!
Every week, discover the highs and lows of advertising in South Africa with The Ad Feature team from Primedia Broadcasting — consisting of ad and branding critic Andy Rice (@ricecommaandy), brand and communications strategist Sizakele Marutulle (@ZDivah), EWN anchor Jacob Moshokoa (@JayMoshokoa), and producer Gary Oberholzer (@goberholzer). For more, go to www.facebook.com/adfeature.
You may also catch Andy on The Money Show on 702 (@Radio702) and Cape Talk (@CapeTalk) on a Tuesday evening just after 7pm for the new feature #ButDoesItWork on The Money Show.
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