by Mandy de Waal (@mandyldewaal) If you’re chowing down on some nyama choma (barbecued meat) in Kenya and you’re offered a beer, the chances are that it will be a Tusker. The oldest beer brand in that market, Tusker remains East Africa’s best-loved beer because of product excellence and the smart marketing that backs this brand.
Tag archives: South African Breweries
Brand View: What’s in a beer bottle? Hansa Pilsener
Hansa Pilsener, produced by South African Breweries, recently celebrated 40 years in the South African market. Khensani Nobanda, general manager of Hansa Pilsener, provides a visual case study of the brand’s evolution over several decades.