by MarkLives (@marklives) It’s Zero time! In the latest Ad Feature, branding expert Andy Rice, marketing consultant Sizakele Marutlulle and 947 anchor Jacob Moshokoa hand out two Zeros and one Hero! Rice also wants to know where the CEOs are from the bigger ad agency groups in the CEO SleepOut challenge for charity…
With this CEO SleepOut top of mind and with temperatures plummeting, Rice chats to Oliver Brain from Street Sleeper about how it is recycling PVC vinyl billboards to the benefit of homeless people.
For the Wall of Fame and Shame:
- Rice Zeros a print ad from the National Youth Development Agency (NYDA) in a recent Sunday Times
- Marutlulle gives a Zero to her Whirlpool experience at Grand Designs Live last weekend, and
- Moshokoa breaks the trend with a Hero awarded to Ogilvy Cape Town for TV ads for Careers24!
Enjoy the show!
Every week, discover the highs and lows of advertising in South Africa with The Ad Feature team from Primedia Broadcasting — consisting of ad and branding critic Andy Rice (@ricecommaandy), brand and communications strategist Sizakele Marutulle (@ZDivah), 947 anchor Jacob Moshokoa (@JacobMoshokoa), and producer Gary Oberholzer (@goberholzer). For more, go to www.facebook.com/adfeature.
You may also catch Andy on The Money Show on 702 (@Radio702) and Cape Talk (@CapeTalk) on a Tuesday evening just after 7pm for the new feature #ButDoesItWork on The Money Show.
— MarkLives’ round-up of top ad and media industry news and opinion in your mailbox every Monday and Thursday. Sign up here!