by Herman Manson. John Dixon, the CEO of Draftfcb, says the Vodacom account represented around 10% of group revenue. The agency has just learned that after nearly twenty years it had lost the Vodacom business – its biggest single client.
Independent industry news for marketing, advertising & media execs
by Herman Manson. John Dixon, the CEO of Draftfcb, says the Vodacom account represented around 10% of group revenue. The agency has just learned that after nearly twenty years it had lost the Vodacom business – its biggest single client.