Women’s Health has by far been South Africa’s biggest and most successful magazine launch over the past 12 months. At the helm stands editor Kate Wilson, whose previous editorships includes Student Life (later SL magazine), House and Leisure and, most recently, Marie Claire.
Wilson moved from Associated Magazines to Touchline earlier this year to help launch what has been described as a “multi-platform brand”, rather than just a magazine title. So far, she’s helped beat Touchline’s internal circulation projections by 35% in a tough economy.