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Big Q Consultancies: Problems used to be more one-dimensional

Wayne Hull

by MarkLives. We asked a panel of key industry execs for their take on consultancies eating ad agencies’ lunch. Next up is Wayne Hull of Accenture.

Big Q Consultancies: You have to understand the context of clients

Heidi Custers

by MarkLives. We asked a panel of key industry execs for their take on consultancies eating ad agencies’ lunch. Next up is Heidi Custers of Deloitte.

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