by Masego Motsogi. Are we as an industry making a difference — or are we simply regurgitating old American references and passing them off as something fresh and edgy?
Tag archives: brands and pop culture
Homegrown: To bant or not to bant?
by Lynne Gordon. As we observe the crusade against carbs, as marketers, how responsive should our brands be to the latest trends to remain vibrant and relevant in the storm of popular influence?