by MarkLives. Subject to finalisation, Media24 wants to close five magazines and two newspapers; outsource and reduce the frequency of its remaining monthly magazines; take two newspapers digital only; and reduce staff in related support services.
by Paulo Dias. From the dawn of 2020, it was evident that change was coming to the way we thought of radio and audio marketing.
by Richard Lord. With a slow return to economic activity in SA, we’re seeing some of the TV-viewing trends that we’ve been tracking over the last few months start to shift downwards.
by MarkLives. The hottest primetime shows on DStv, e.tv, SABC 1, SABC 2 and SABC 3 in South Africa revealed: TV ratings for May 2020.
by Carey Finn. Curious about the Free Radio Initiative and other ways to get social causes on the airwaves? The NAB exec director explains.
by Martin MacGregor. Finally, it seems surface-level vanity metrics such as “Likes” are being disposed of as brands search for an authentic play in social media.
by MarkLives. The hottest primetime shows on DStv, e.tv, SABC 1, SABC 2 and SABC 3 in South Africa revealed: TV ratings for April 2020.
by Paulo Dias. Let’s kick off with a philosophical question… If a disclaimer is sped up so much that no one can hear it, did you really play a disclaimer?
by Carey Finn. Josephine Buys and Peter Langschmidt of the PRC break down some surprising findings from the PAMS Brands People, Products and Platforms Fusion 2019 Survey with Nielsen.
by Herman Manson. The ABC of South Africa has released newspaper circulation statistics for the period Jan–Mar 2020 (ABC Q1 2020).