by MarkLives (@marklives) Andy Rice, Sizakele Marutlulle and Jacob Moshokoa return to weigh in on the Heroes & Zeros and, for the first time ever, a radio ad makes it to the Ad Feature! We also hear from Clinton Nortje about how Greatstock will pay you good money for your outstanding amateur photography.
For the Wall of Fame or Shame:
- Marutlulle has lots to say about Continental Linen’s ad, before awarding it a Zero;
- Rice is unsure about the Team Gauteng print ad, which has been running in the local newspapers and which looks a lot like a poster for a new movie release; in the end, it gets a Hero, as does
- The new Samsung TV ad, which leaves Moshokoa full of dance moves, thanks to a catchy soundtrack!
Do you agree with the choices? Enjoy the show!
Every week, discover the highs and lows of advertising in South Africa with The Ad Feature team from Primedia Broadcasting — consisting of ad and branding critic Andy Rice (@ricecommaandy), brand and communications strategist Sizakele Marutlulle (@ZDivah), 947 anchor Jacob Moshokoa (@JacobMoshokoa), and producer Gary Oberholzer (@goberholzer). For more, go to www.facebook.com/adfeature.
You may also catch Andy on The Money Show on 702 (@Radio702) and Cape Talk (@CapeTalk) on a Tuesday evening just after 7pm for the new feature #ButDoesItWork on The Money Show.
— MarkLives’ round-up of top ad and media industry news and opinion in your mailbox every Monday and Thursday. Sign up here!